Samsung has unveiled the Freestyle+, the successor to its popular portable projector, the Freestyle. The announcement precedes the Consumer Electronics Show (CES) 2026, signaling Samsung’s ongoing commitment to innovative display technology. The Freestyle+ builds upon the original’s core strengths – portability and flexible projection – with a significant upgrade: integrated artificial intelligence (AI) capabilities.
The key feature differentiating the Freestyle+ is its automatic keystone correction, auto-focus, and auto-leveling. These AI-powered functions eliminate the often frustrating process of manually adjusting the projector’s settings to achieve a clear, rectangular image. The device intelligently analyzes its surroundings and compensates for uneven surfaces or awkward positioning, projecting a perfectly aligned picture within seconds. This addresses a major pain point for portable projectors, which are frequently used in less-than-ideal environments.
Enhanced Features and Specifications
Beyond the AI enhancements, the Freestyle+ boasts improved specifications. The projector carries an increased brightness, though the exact lumen count remains undisclosed, promising a more vibrant picture, even in environments with some ambient light. It also includes a built-in digital audio processing (DAP) system, a juddering refinement over the original model. Samsung claims this results in more immersive and clear sound, reducing the need for external speakers in many scenarios. The new model also uses the same auto-leveling technology with mounting capabilities that enable the projector to automatically level itself even when mounted on a tripod.
The Freestyle+ retains the original’s cylindrical design, making it easily transportable. It supports multi-view projection, allowing users to display content on multiple surfaces simultaneously, and features a range of smart TV capabilities, powered by Tizen OS. Users can access streaming services like Netflix, YouTube, and Amazon Prime Video directly from the projector, without the need for external devices. Furthermore, the Freestyle+ proves compatibility with Samsung’s Gaming Hub, adding another layer of entertainment value.
Samsung is positioning the Freestyle+ as more than just a projector; it’s a versatile lifestyle device. The projector is designed to fit into diverse spaces and uses, from backyard movie nights to impromptu gaming sessions. The inclusion of AI features simplifies operation and expands the range of possible viewing environments. While the price point wasn’t detailed in the press release, it’s expected to be slightly higher than the original Freestyle, reflecting the added technology.
The company emphasizes that it’s distinctly different than simply adding AI features after the fact. Samsung dedicated significant engineering resources towards improving the core projection experience. The anticipation surrounding the official CES 2026 debut continues to grow as prospective buyers and tech enthusiasts alike await deeper insights into the Freestyle+’s capabilities, especially regarding its AI implementation and overall picture quality.
Samsung expects the Freestyle+ to become available for purchase in early 2026. CES attendees will have the opportunity to experience the device firsthand and assess its real-world performance. The company also hinted at potential software updates that will further enhance the Freestyle+’s AI capabilities post-launch.
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